What is "unsubscribe contact after last step" and why is this used? [closed]

What is "unsubscribe contact after last step" and why is this used?

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Closed for the following reason duplicate question by Frank
close date 2016-09-12 12:40:16.076887

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The feature to ""unsubscribe contact after last step"" in a Sequence will take the contact off the Sequence once the very last step has fired. This is beneficial for funnels where someone might repeat the process at a later date. Unsubscribing after last step also keeps the stats clean and accurate.

There will be instances that you will not want to use this feature though, such as an original Welcome Sequence to your list. You would not want them to get this email every time that they fill out a form. However, you will want the Sequence on every lead form because you don't know which one they would opt-in from. Click here for an overview on Sequences.

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Asked: 2015-07-14 11:40:00 -0700

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Last updated: Jul 14 '15